I receive plenty of queries when it comes to wine as a corporate gift. And my answer is almost always: Of course I can help! - being it bottling the client's own wine, relabeling existing wines with his own label or just selling wine without labels! But for what it's worth, I thought I might give you my personal take on the subject in time for year-end:
If I receive a bottle of wine with a label reading: "Joe Neethling Financial Services (Pretoria Branch) Bordeaux blend 2007", I would (due to the horrible habit of preconceived ideas) most probably think to myself: Well, Joe definitely didn't make it, he provides Financial Services in Pretoria, so he probably bought some cheap unlabelled wine and labelled it himself. Bottom line: I would assume the wine is of inferior quality.
On the other hand; if I receive as corporate gift a bottle of "BLANKbottle The Spaniard 2007", fully labelled with BLANKbottle labelling, with a extra smaller label reading something along the lines of : "In association with Joe Neethling Financial Services (Pretoria Branch)", I would appreciate the fact that Joe gave me a product that he associates himself with and a product that has credibility. I could then experience the BLANKbottle adventure with Joe i.e. SMS'ing the batch name in order to find out what the blend is made up of, searching the web, watching the movie online, reading up on the wine etc.
Just my biased opinion... So if you're considering wine as a corporate gift, drop me a mail so that we can get the ball rolling as soon as possible.
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March 2010 - Traversing the vineyards (2010-03-30) Although you haven't heard much from me in the last few weeks, my life has been anything but quiet! ... |
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February 2010 - Weekly report - harvest and new wines (2010-02-23) As you well know, this time of the year is very busy for everyone involved with wine! I'm no excepti ... |
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January 2010 - Bottling 3 new wines, vineyard tours, rock stars etc... (2010-02-10) 2010 started with a bang. Week 1 of the year went as follows:
Monday a friend of mine, Albert, and ... |
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The cost of making wine (2010-01-26) One of the hottest discussion topics around wine is pricing. Everyone normally has the same question ... |
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I didnt decide the price, you did!! (2009-12-08) Thanks to all who helped me put a price to my new wine, the BATAVIA. It is a Cape blend of Cabernet ... |
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Week Report - The new "Moment of Silence", new Chenin, Great White tasting and Parlotones white blend... (2009-11-23) Monday 9 November 2009: Early morning off to Wellington. I am busy working on my new white blend: &l ... |
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Weekly Report - WINEX, a trip to Joburg... (2009-11-10) GOODNESS this was a rough one – a weeklong trip to Joburg - the BIG SMOKE! Unfortunately I can ... |
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Week report - Nominated for Marketing and branding business of the year... (2009-11-05) Monday 12 October: This week started off with an 2 hour interview with the Chamber of Commerce. BLAN ... |
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Weekly report - Almost got locked up... (2009-11-04) Monday 5 Oct: I needed a Woolworths trolley for a BLANKbottle photo shoot, but almost got locked up ... |
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My new wine: You decide the price, AGAIN! (2009-10-26) Would you like to help me decide the price of my new wine? It's called BATAVIA - The first Cape blen ... |
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Wine as a Corporate gift, my take on the subject... (2009-10-19) I receive plenty of queries when it comes to wine as a corporate gift. And my answer is almost alway ... |
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The Hit Man is on the move: The making of 2 short films as well as the new 60 sec add. (2009-10-14) My brother, Xaver, lives in Switzerland. Whenever he is here in South Africa my life is not my own. ... |
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HISTORY OF GIANT MISTAKE - The wine for The Parlotones (2009-10-06) A lifelong dream to create a boutique wine, a group of talented people and a will to succeed, has en ... |
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Weekly report - The woolies launch and more... (2009-10-05) As my brother got on the plane back to Switzerland, things slowly returned to semi-normal.
Monday 2 ... |
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Feedback from my clients (2009-10-03) After telling my clients about the Woolies deal, I received massive feedback. See below:
WHY NOT HE ... |
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A GIANT MISTAKE, Neil Pendock, movies and more.... (2009-09-30) I started the week off on a high note. A Sunday lunch with “The Dangerous One”, Allan Mu ... |
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Breaking news: BLANKbottle in WOOLWORTHS (2009-09-29) “Would you like to have your wines in Woolworths?” This simple sentence rocked the world ... |
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Why do I cycle? Interview by TREAD magazine... (2009-09-22) Many of my clients wants to know why I cycle in some of my short wine films. Recently TREAD magazine ... |
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Planning 3 new short films, blending the “Moment of Silence”, “DOWN UNDER” and DE KAT wine tasting... (2009-09-14) After a great ADMIN day at the office on Monday we headed off to the Swartland on Tuesday. “Th ... |
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Designing labels, 4 new wines, The Dangerous One and plenty of wine tastings... (2009-09-07) I am busy putting together a specialized vineyard and wine tour. On Monday I had a meeting with a gu ... |
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I bottled my first Cape Blend, travelled to the Swartland and visited flawless vineyards in Stellenbosch... (2009-08-31) Monday was a long and rewarding day. After months of planning we bottled BLANKbottle BATAVIA, my fir ... |
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Blending my new wine, revealing the spaniard and moving offices.... (2009-08-23) Monday, after months of careful planning, I finally made up my new blend. I will call it BLANKbottle ... |
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The Annual Vintners Surf Classic (2009-08-21) I spent the week with the family at one of my “satellite offices” in L’Agulhas (So ... |
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ADMIN, the BIG blend and 5 new wines for BLANKbottle (2009-08-08) WEEK ENDING: 8 August 2009.
Most of my week last week was taken up by ADMIN - a lot of payments had ... |
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The BIG BLEND, released The Spaniard and THE SEARCH. (2009-07-31) This week started off with the big blend. It is a very special wine we are working on. The finer int ... |
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My new wine: Guess the Cultivars (2009-07-31) I'm releasing my new wine: "The Spaniard". This wine intrigues me. It's expensive to make, ... |
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